Tuesday, February 3, 2009

Facebook allows MNCs to make profits from private data

In a bid to create revenue from Facebook's 150 million members, the founders of the popular social networking site has created one of the world's largest market research databases. With the move, Mark Zuckerberg has finally taken a step to cash-in on Facebook, which was once valued at 15 billion dollars. Facebook will soon allow multi-national companies to selectively target its members in order to research the appeal of new products. Thus,companies could be posing questions to specially selected members based on such intimate details as whther they are single or married and even whether they are gay or straight.

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